Adding animation to your eLearning courses is an excellent way to emotionally connect with learners, break down difficult concepts, and enhance the learning experience. In this post I’ll review the benefits of using animation and offer tips for creating effective animations.
Why Use Animations?
Movement and Mood– Animations give your course personality and movement. Our eyes are naturally drawn to motion, and animation offers more visual interest than a static screen. You can also use animation to set the course’s mood. Do you want learners to feel relaxed or alert? Is this course going to be light-hearted or serious? The animation you use in your introductions can impact your learners’ mindset as they approach the material.
Information Accessibility– Animation is also a great tool for breaking down difficult concepts or multistep processes. For example, some courses use whiteboard animation, which is a popular and engaging method of depicting complex information as hand drawings on a whiteboard in sync with audio. Showing difficult concepts as bite-sized animated chunks makes them more accessible to learners and easier to retain. You can also animate static graphics like charts and graphs, making them more engaging. Further, animation gives learners the ability to learn at their own pace. They can replay the animations as many times as they need or even slow the animation down, making the information incredibly accessible.
Social Context– Lastly, animation can create social context for solo learners. Most learners are accustomed to instructor-led classroom or seminar settings, which include social interactions with peers and instructors. Including a social aspect in your eLearning course can boost learner motivation and interest. You can create animated characters that act as expert instructors, peer instructors, or co-learners, simulating a classroom experience.
Dos and Don’ts
While animation can be a great tool, when used incorrectly it can demotivate or even annoy learners. Here are a few tips to keep in mind so learners get the greatest benefit from your animations.
- DO offer a mute or skip button: Give learners the opportunity to mute animations or skip introductions, especially if every section begins with the same animation sequence. Respect your learners and give them control over their eLearning experience.
- DO use a well-written script and high quality audio recordings: Poor quality dialogue or audio that is too loud, busy, or poorly recorded will not engage learners.
- DON’T use animation that’s inappropriate for the audience: Remember your learners are adults. Animation, while it can be funny, cute, or entertaining, should always suit the audience, subject matter, and mood of the course. Avoid anything juvenile or inappropriate.
- DON’T use “filler” animation: Animation should always connect with and/or augment the material. Don’t use animation to fill space or add it just for entertainment’s sake. When in doubt ask yourself, “Is this relevant to the content?”
In a later blog, I’ll discuss how to ensure that learners with disabilities have an equivalent experience (section 508 compliance) when animated elements are presented in a course.
Check out our Life Sciences animated Demo by clicking this link.
How have you used animation in your learning development?